The Denver Boot by Ralph Lauren: Designed to keep you moving not keep you put.

If you don’t get the reference to which the title of this post refers, let me offer clarification. You see, here in Denver, and I am sure in other cities (see: when the Simpsons visit NYC), there’s this device called the Denver Boot. Police affix it to vehicles that are illegally parked or those with a plethora of outstanding tickets. It is designed to keep you from going anywhere until you pay off your debt to society, you bum. While this doesn’t stop Homer from doing so, in real life we aren’t as lucky and have to deal with the harsh reality that we owe a good deal of money.

Ralph Lauren thought to name a rugged boot by the same name as the much-despised and revered device. Whether this was on purpose or not, I don’t know. I was absent during that marketing meeting. But one has to wonder if the shoe is as tough as the boot itself. Those things, as annoying as they may be, are tough as nails. Would you rather be wearing footwear designed to kick the hell out of the elements named after a Bath & Body Works scent or this? The answer, then, is obvious. While I am not a huge fan of black boots, myself, there’s something to be said with how tough these look on the surface. Plus, for only $160 for some boots you will most likely have the rest of your life, as black is timeless, it doesn’t seem like a bad deal. I’m just glad they named them the Denver Boot and not the Denver Jockstrap. (Bonus points if you get that reference.)

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One response to “The Denver Boot by Ralph Lauren: Designed to keep you moving not keep you put.

  1. Pingback: Tweets that mention The Denver Boot by Ralph Lauren: Designed to keep you moving not keep you put. « the momentum of failure -- Topsy.com

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